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2024-25 Spring - ISOM3310 - e-Business Management and Web Analytics

Course

Description

Instructor(s)/Supervisor(s)/Coordinator(s): Dongwon LEE
This course introduces the fundamental concepts and technologies of e-commerce and e-business management. Topics include e-business models, e-business infrastructure, e-security, e-marketing, e-payment methods, web development, web analytics, and social media analytics.
Course period1/02/2530/06/25
Course levelUG
Course formatLecture