2025-26 Fall - ISOM3310 - e-Business Management and Web Analytics

Course

Description

This course introduces the fundamental concepts and technologies of e-commerce and e-business management. Topics include e-business models, e-business infrastructure, e-security, e-marketing, e-payment methods, web development, web analytics, and social media analytics.
Course period1/09/2531/12/25
Course levelUG
Course formatLecture