2025-26 Fall - ISOM5310 - Transforming Business with Artificial Intelligence

Course

Description

The use of artificial intelligence (AI) becomes an emerging trend in various business areas and industries, as its power to transform operations, customer experiences, and management is exponential. Harnessing AI’s potential for competitive performance requires a new type of professionals, who understand how machine learning (ML) works, what they can deliver and how they can be applied into different business context. This course is intended to bridge the gap between the business strategy and technical how-to. Through lectures, case discussion, and experiments in real-world data sets, students will gain a broad understanding of ML and AI concepts, explore the state-of-art use cases of AI technology in business, identify new opportunities and potential risks brought by AI, and recognize how to effectively communicate with the data science and machine learning team.
Course period1/09/2531/12/25
Course levelPG
Course formatLecture