A Model of Consumer Brand Choice with Negotiated Prices

Yuxin Chen, Sha Yang, Ying Zhao

Research output: Contribution to conference › Conference Paper

Original language	English
Publication status	Published - 2006
Event	Informs International Conference, Hong Kong - Duration: 1 Jan 2006 → 1 Jan 2006

Conference	Informs International Conference, Hong Kong
Period	1/01/06 → 1/01/06

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