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Asymmetries in the impact of action and inaction regret: When and why do they occur?

  • Atul Kulkarni
  • , Rashmi Adaval

Research output: Contribution to conference › Conference Paper › peer-review

Original languageEnglish
Publication statusPublished - 2016
EventEuropean Marketing Academy EMAC Conference -
Duration: 1 Jan 2016 → 1 Jan 2016

Conference

ConferenceEuropean Marketing Academy EMAC Conference
Period1/01/16 → 1/01/16

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