Consumer Decision Making Process in Mass Customization

Research output: Contribution to conference › Conference Paper › peer-review

Original language	English
Publication status	Published - 2003
Event	Proceedings of the 2003 World Congress on Mass Customization and Personalization - Duration: 1 Jan 2003 → 1 Jan 2003

Conference	Proceedings of the 2003 World Congress on Mass Customization and Personalization
Period	1/01/03 → 1/01/03

Access to Document

@conference{86cb9167574d423b8405490493ceb88b,

title = "Consumer Decision Making Process in Mass Customization",

author = "Kurniawan, \{Sri Hartati\} and So, \{Richard H.Y.\}",

year = "2003",

language = "English",

note = "Proceedings of the 2003 World Congress on Mass Customization and Personalization ; Conference date: 01-01-2003 Through 01-01-2003",

}