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Monoplistic efficiency: A performance analysis on the market structure of the e-commerce industry

Tianyu Han, Yao Han

Research output: Chapter in Book/Conference Proceeding/ReportConference Paper published in a bookpeer-review

Abstract

This paper aims to answer a question in terms of the e-commerce industry: is it efficient to have a high market concentration, even monopoly? First literature review is conducted to find appropriate theories and research directions in the field of industrial organization to analyze the e-commerce industry. Second, analytical models are built up to investigate the reasons, formation and rationality of monopolistic efficiency in the e-commerce industry, both theoretically and quantitatively. Third, data from Chinese e-commerce industry are imported, processed and regressed as an empirical evidence to the theoretical prediction. Last, the conclusion is established that it is natural and efficient to be highly market concentrated in the e-commerce industry.

Original languageEnglish
Title of host publication2015 International Conference on Behavioral, Economic and Socio-Cultural Computing, BESC 2015
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages180-183
Number of pages4
ISBN (Electronic)9781467387835
DOIs
Publication statusPublished - 24 Dec 2015
Externally publishedYes
EventInternational Conference on Behavioral, Economic and Socio-Cultural Computing, BESC 2015 - Nanjing, China
Duration: 30 Oct 20151 Nov 2015

Publication series

Name2015 International Conference on Behavioral, Economic and Socio-Cultural Computing, BESC 2015

Conference

ConferenceInternational Conference on Behavioral, Economic and Socio-Cultural Computing, BESC 2015
Country/TerritoryChina
CityNanjing
Period30/10/151/11/15

Bibliographical note

Publisher Copyright:
© 2015 IEEE.

Keywords

  • E-commerce industry
  • Industrial organization
  • Monopolistic efficiency

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