| Original language | English |
|---|---|
| Pages (from-to) | 41974 |
| Journal | RSM Insight |
| Volume | 3 |
| Publication status | Published - 2010 |
Viral Marketing Can be a Safe Bet
Wierenga Berend, Eliashberg Jehoshua, Gerrit Van Bruggen, Ralf Van der lans
Research output: Contribution to journal › Journal Article